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CARS 24 Indonesia

Founded in 2015, CARS24 is a leading AutoTech company streamlining and revolutionising the sale, purchase, and financing of pre-owned cars in India, Australia, Thailand, and UAE. Leveraging a Smart AI Pricing Engine, and 140 quality checks, selling and buying pre-owned vehicles is seamless and transparent with CARS24. In 2022 CARS24 established its presence in Jakarta, Indonesia and hired RO STUDIO to work on its country-branding readjustment in order to distinguish its appearance especially developed according to the insights found from market-based research in Indonesia.

Service

Branding Direction

Client

PT Global Cars Indonesia

Year

2022

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CARS24 has been known as a platform that wants to present a new experience selling used cars in India. Apart from its core business buying and selling used cars, CARS 24 also offers variety of related services

This includes financing, insurance, and repairs. Making them your one stop shop for all your car related needs. Now that CARS24 has penetrated Indonesian market, some adjustment to familiarize itself with the new market is deemed necessary.

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